pandra blog & social hub

How to Make Your Keywords Fit Your Marketing Messaging

There is so much more to keywords than traffic. They're the biggest descriptor of your business, your self-identifier, and you don't just use them in search. When you have those uncomfortable "So, what do you do?" conversations with the person next to you on an airplane, a keyword is one of the first things out of your mouth.

http://twy.la/14zuo4X