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Copywriting Content Lessons from David Ogilvy...
Pubblicato il 12 Maggio 2013
Copywriting Content Lessons from David Ogilvy http://t.co/6OCdBU6lKo
May 12, 2013
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Copywriting Content Lessons from David Ogilvy | Social Media Today
Amie Marse What do Rolls-Royce, Dove, Shell, and Schweppes all have in common? The answer: David Ogilvy, known throughout the copywriting and advertising industries as "The Father of Advertising." For a quick snack-break-sized read, scan through these nine tips on copywriting, content writing, and general advertising, straight from the master: "Our business is infested with idiots who try to impress by using pretentious jargon."